CRM Software, or Customer Relationship Management software, is used by businesses as part of an overall CRM strategy. A good CRM software application should center around customer communication, automation and analytics.

In a customer focused enterprise, communication, whether by telephone, fax or email, is an essential part of any effective CRM package. Automation provides a reliable process of simplifying multiple business operations such as marketing and sales. Analytics can yield improved efficiency and effectiveness by analyzing and evaluating the business environment. Put simply, CRM software should aid in maximizing profit and minimizing risks.

No longer confined to the realms of large corporations, more and more small and medium size businesses are turning to CRM software. There are limitless customer relationship management software providers. When considering which software offers the best personalized solutions, a business should first evaluate their goals and objectives. Once a general strategy has been outlined, research into the CRM software market should begin.

Bizloader users have recommended a range of useful application providers to aid in your search to find the package most suited for your enterprise.

Siebel Systems

Leading provider of customer relationship management (CRM), business intelligence and customer data integration solutions. Product portfolio of nearly 500 products including 23 industry specific versions. CRM starting at $70/month. Integrated on premise corporate solutions available.

“CRM is an integrated approach to identifying, acquiring, and retaining customers. By enabling organizations to manage and coordinate customer interactions across multiple channels, departments, lines of business, and geographies, CRM helps organizations maximize the value of every customer interaction and drive superior corporate performance.

“Today's organizations must manage customer interactions across multiple communications channels—including the Web, call centers, field sales, and dealers or partner networks. Many organizations also have multiple lines of business with many overlapping customers. The challenge is to make it easy for customers to do business with the organization any way they want—at any time, through any channel, in any language or currency— and to make customers feel that they are dealing with a single, unified organization that recognizes them at every touchpoint.”

Salesforce.com

On-demand customer relationship management. Salesforce delivers the most “innovative technology”, combining functionality, proven integration, global capabilities and user experience. Ninety-five percent customer approval rate. Offers free CRM 30 day trial (current at July 2005) to include industry specific CRM products, features and templates.

“Complete CRM Solution: sales force automation, marketing automation, analytics, customer applications, contact center, customization, integration, enterprise administration.

“ Multiforce, salesforce.com's new on-demand operating system, allows companies to manage and share CRM and custom business applications — with one data model, one sharing model, and one user interface. Our on-demand CRM delivers on the promise of integration by linking easily to everything from desktop tools to enterprise applications.”

SPSS

Leader in analytic technology. Helping companies to focus their operations and improve performance for 37 years. Predictive analytic applications and advanced analytical software. Offers to improve market productivity through predictive analysis. SPSS has helped over 120,000 customers in various industries improve critical business processes, and enhance decision making through automation and analysis.

“SPSS provides technology that allows businesses to easily and effectively use predictive results by embedding them within their existing applications, such as marketing campaign management systems, call center applications, and more. Our software integrates with software from a wide range of vendors, including Siebel Systems, Oracle/PeopleSoft, SAP, e.Piphany, and many others. By integrating predictive analytics into your operations, organizations gain measurable competitive advantage through the improvement of their business processes.”